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Telcos Improve Profitability by Better Understanding Customers

Whitepaper

 

Learn how telco, and other data intensive industries, benefit from the advances of data management in the video game industry.

This document discusses how capturing, integrating, and analyzing the plethora of available data regarding the customer journey can empower Telcos to reduce churn, improve customer satisfaction and increase market share.

  • The holistic customer journey
  • The video game industry: the precursor
  • Putting big data at the core of the business
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